The Content gaps report shows what readers looked for and didn't find. It combines three signals in one list, so you can see exactly which docs to write or fix next.
📷 Image placeholder: the Content gaps report listing topics with their source signals.
What the report combines
| Signal | Where it comes from | What it tells you |
|---|---|---|
| Failed searches | Live search queries with no results | Topics readers looked for that you haven't covered |
| Unanswered AI questions | Questions the AI assistant couldn't answer | Questions your docs don't answer |
| Negative feedback | Not helpful ratings and comments | Docs that exist but don't solve the problem |
Open the report
Go to Analytics
Go to PinkDocs → Analytics and open Content gaps.
Choose a knowledge base and time range
Choose the knowledge base and a time range. Use 30 days for a monthly review.
Read the list
Gaps are sorted by how many readers were affected. Start at the top.
Fix a content gap
Understand the gap
Read the searches, questions and comments for the topic. Identify what the reader was trying to do.
Decide on the fix
Choose one of the fixes in the table below.
Make the change
Write the new doc or update the existing one. Use the readers' own words in the title and headings.
📷 Image placeholder: a new doc created from a content gap, with the reader's question as its title.
Publish and check
Publish the doc. Search for the original terms and ask the AI assistant the original question to check both now find it.
| Gap type | Fix |
|---|---|
| No doc covers the topic | Write a new doc. |
| A doc covers it in different words | Add the readers' words to the title, headings, excerpt or tags. |
| A doc is incomplete or unclear | Add the missing steps, examples or screenshots. |
| The feature doesn't exist | Add an FAQ entry explaining what readers can do instead. |
Close gaps faster with AI
If you've connected PinkDocs to Claude or another AI tool through MCP, ask it to read your content gaps and draft docs for them. For example:
Common questions
Check once a month, and weekly after a product launch.
The report covers the selected time range, so older searches and questions still appear. Check that new searches for the topic now return results.